Success of positive psychology Popular press: See the annotated bibliography A dedicated journal:
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The Case Centre is a not-for-profit company limited by guarantee, registered in England No and entered in the Register of Charities No VAT No GB It is also the trading name of The Case Centre USA, a non-profit making company. Such was the case in , when the “Ultimate Driving Machine” became the ultimate interactive marketing campaign through BMW Films.
Traditionally, BMW had always supported the release of a new vehicle with an advertising campaign designed to reinforce the brand promise of delivering the world’s most exciting luxury cars.